Hi! My name is Natalie Strauss-Bullion
I’m a communications professional with a passion for storytelling, strategy, and community-building. I’m currently pursuing my MBA at Louisiana State University of Shreveport to deepen my expertise in marketing and leadership. I earned my Bachelor's Degree in Communication Studies with a minor in Women, Gender, and Sexuality Studies from Western Washington University in Bellingham, where I studied from 2019 to March 2021. Prior to that, I lived in Kennewick, Washington and attended Columbia Basin College, where I played soccer for two years and earned my Associate’s Degree.
Outside of work, I love reading, hiking with my husky, and exploring photography as a creative outlet.
I lead SACNAS’ marketing and communications as a service across the organization—developing and executing an annual strategy that supports brand storytelling, public engagement, and organizational goals.
My role includes:
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Managing SACNAS’ digital brand presence across web, email, and social media.
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Creating and overseeing all content: from social posts and email campaigns to digital ads, conference merch, and printed collateral.
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Leading the organization’s social media strategy, content design, engagement, and analytics across platforms including Instagram, LinkedIn, X, TikTok, and YouTube.
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Supporting fundraising and partnership efforts through targeted communications and brand alignment.
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Overseeing branding guidelines, style guides, and cross-departmental collaboration to maintain message consistency.
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Managing the marketing team, external vendors, and creative contractors.
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Coordinating visual media, videography, and merchandising for the annual NDiSTEM Conference.
I bring a mix of strategy, storytelling, and execution, along with hands-on expertise in tools like
HubSpot, Canva,Smartsheet, and Google Analytics—keeping our messaging compelling,
data-driven, and community-centered.
At Harnish Auto Family, I advanced from Marketing Specialist to Marketing Manager, where I led strategic marketing initiatives across six automotive brands. I developed and executed monthly and annual marketing plans aligned with business goals, managed partnerships, and oversaw all aspects of brand communication—both digital and traditional.
Key contributions included:
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Collaborated with data analysts to build marketing plans based on business objectives and budgets.
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Managed community partnerships and coordinated events including car shows, wellness clinics, fundraisers, and customer appreciation campaigns.
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Led content creation for digital, print, radio, and OTT advertising, including writing scripts and coordinating video production.
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Oversaw brand consistency across channels and supported employer branding with HR.
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Directed social media strategy, content creation, scheduling, and performance reporting.
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Supervised a team of marketing specialists, provided coaching and feedback, and fostered a collaborative team culture.
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Worked with external vendors, advertising agencies, and internal departments to execute integrated campaigns and ensure resource alignment.
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Tracked KPIs, produced monthly performance reports, and maintained clear communication with leadership.
During my time there, I introduced new processes, toolkits, and streamlined communication practices that are still in use today. This role made me a well-rounded marketer, sharpening my skills in campaign development, event production, vendor relations, and multichannel advertising for diverse audiences.
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At this small but growing painting company, I managed all aspects of social media and digital content creation. I built their content strategy from the ground up—capturing original photography and videography on-site, editing assets in Adobe Photoshop and Lightroom, and developing an engaging content calendar to showcase their work and customer satisfaction.
Key accomplishments:
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Created and scheduled all social media posts, including before-and-after visuals, behind-the-scenes content, and client testimonials.
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Ran targeted Facebook ad campaigns using Facebook Business Manager to drive visibility and engagement.
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Met with clients to gather reviews and turn customer feedback into powerful promotional content.
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Increased the company’s social media following by over 20% in just five months.
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Helped bring in $17,800 worth of new painting contracts through organic and paid social efforts.
This role allowed me to sharpen my creative and technical skills while helping a small business grow its brand recognition and client base. It was rewarding to have such a direct hand in their success.
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